Here you'll find real talk about life and work, wedding planning tips, education for photographers, and lots of pretty, lovely things to look at. 

Well hello, I'm alix. welcome to the blog!

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What a way to end the wedding season! This October Chateau Le Parc wedding had everything a photographer could ask for. Stunning florals, the best dressed and most fun bridal party, a beautiful couple, and a nighttime snow storm. The Couple It would be hard to find two people more in love than these two. […]

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If you’re looking for inspo on how to plan for your engagement session, this is it. Audrey and Justin’s Toronto Island engagement shoot went absolutely flawlessly. The Details Both Audrey and Justin are originally from Minnesota, and currently find themselves in Toronto where Justin plays professional hockey. To document their time here, Audrey thought the […]

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I have photographed 100+ weddings. So when it came time for me to be the bride, I figured, “No biggie. I’ve seen it all. I know what to expect!” Oh how wrong I was. I had NO idea what it was like to be a bride. Your own wedding day is truly an incredible experience. […]

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When bride Daphne told me she was having a Lake Simcoe wedding, I had NO idea how absolutely gorgeous this setting would be. I had my wonderfully talented associate photographer Ally May capture the day, and when I got the images from her, my eyes kept popping out of my head. The Wedding Day Daphne […]

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As I’ve been capturing the most lovely weddings of some of the best clients I could ask for all summer long, I’ve also been planning my very own big day. And oh man, do I ever some wedding planning tips I wish someone had told me. Sure, maybe the timing wasn’t the wisest (whatever I […]

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You should know by now that I love me a good at-home photoshoot. This Wychwood Barns engagement shoot started in Isabelle and Adam’s seriously swoon-worthy condo, and then moved to Isabelle’s childhood neighbourhood. The Plan This was not your average condo. Being in a converted old church, many of the original elements were salvaged, none […]

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This is what dreams are made of! Julie and Darren had the most beautiful day for their summer RCYC wedding. The sun shone down on the Toronto Island as they said their vows, sipped wine, and danced the night away. The Couple Anyone living in Hamilton circa the late 2000s may remember a certain fire […]

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Fairy tales are real, people! This Casa Loma Pavilion wedding was everything. Samantha and Adam created the most beautiful, stylish, heart-felt occasion, and I was so glad to be a part of it. The Couple Sam and Adam are my favourite type of people. They value photography and were amazing collaborators when developing a vision […]

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Many soon-to-be-wed brides and grooms have dreamed of their big day since they were barely old enough to say “I do”. On the other hand, there are a LOT of people who would rather jump off a bridge than plan a wedding. But you don’t have to fly to the jungles on Indonesia to skip […]

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I actually teared up while writing this post, straight up. Laura and David’s stunningly, ridiculously beautiful tented Graydon Hall wedding was everything. The perfect day could not have been granted to a nicer couple. I don’t often get emotional at weddings, I have a job to do! But something about how warm the couple was, […]

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@alixgould

Follow along for recent images, wedding inspo, book recommendations, my attempts at a healthy life, and of course, pretty pictures of cupcakes.