Here you'll find real talk about life and work, wedding planning tips, education for photographers, and lots of pretty, lovely things to look at. 

Well hello, I'm alix. welcome to the blog!

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Fairy tales are real, people! This Casa Loma Pavilion wedding was everything. Samantha and Adam created the most beautiful, stylish, heart-felt occasion, and I was so glad to be a part of it. The Couple Sam and Adam are my favourite type of people. They value photography and were amazing collaborators when developing a vision […]

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Many soon-to-be-wed brides and grooms have dreamed of their big day since they were barely old enough to say “I do”. On the other hand, there are a LOT of people who would rather jump off a bridge than plan a wedding. But you don’t have to fly to the jungles on Indonesia to skip […]

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I actually teared up while writing this post, straight up. Laura and David’s stunningly, ridiculously beautiful tented Graydon Hall wedding was everything. The perfect day could not have been granted to a nicer couple. I don’t often get emotional at weddings, I have a job to do! But something about how warm the couple was, […]

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Summer sounds like the perfect time to have your wedding. You have plenty of gorgeous options right here in Toronto, from hip downtown locations to romantic estates on the outskirts of the city–not to mention the fact that when you and your spouse head off on your honeymoon, you’ll have your choice of amazing, warm […]

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That feeling when I look at the back of my camera half way through a shoot and do a little happy dance inside? That was this session over and over. Gabriella and Brandon’s cherry blossom engagement shoot at Trinity Bellwoods in Toronto was everything. Literally everything. Flower crowns, macarons, The Couple I first met Gabriella […]

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What do you get when you combine a gorgeous spring day, a perfect view, fancy donuts, and the most chill couple ever? An incredibly beautiful spring wedding at Canoe Restaurant in downtown Toronto. The Day After weeks upon weeks of prolonged winter, Clare and Nathan got hitched on that most perfect first day of real […]

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Even though the University of Toronto takes up a massive chunk of the downtown core, most people skirt around it instead of venturing through campus. Hopefully this UofT engagement session will inspire you to seek out one of the most beautiful locations in the city. Before I picked up a camera, and way before I […]

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You’re engaged! You’re happy, excited, and eager, and you want to capture this moment with pictures that reflect how you’re feeling. You want your engagement pictures to be spectacular. But, with so many engagement session locations in Toronto to choose from, there’s a lot to think about! Toronto has many impressive locations for engagement shoots, but […]

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We were all sitting around the table for my mother’s 65th birthday. I remember looking at her and thinking to myself, “If I have her vitality and energy at that age, I’ll be doing alright.” One week later, I got a call from her that she had found a lump. My mother has been on […]

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If you’re like me, flowers are a bit of a mystery. I can barely tell a ranunculus from an anemone from a hydrangea (I had to look up the spelling for all three). So instead, I turned to Cool Green and Shady to shed some sunlight on the flower world. Cool Green and Shady supplies […]

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@alixgould

Follow along for recent images, wedding inspo, book recommendations, my attempts at a healthy life, and of course, pretty pictures of cupcakes.